Our expertise extends from branding and communications to spatial and digital design. At the heart of each project lies effective communication underpinned by a driving creative idea – inspiring multiple campaigns and working across multiple platforms.

At Self-titled, we work to intimately understand each client’s unique business, industry, target demographic and objectives. We use creativity to develop strategies which solve business problems, building brands and revenue.

The result is clear, direct and memorable design that works.

Self-titled Jake Smallman Paul Monkivitch

We are an agile team of designers – thinkers and doers. Beyond our core team we constantly collaborate with a network of web developers, copywriters, photographers, architects and artists to deliver the most effective outcomes for each project.

Paul Monkivitch
Creative Director

With over 17 years industry experience, Paul Monkivitch has worked across brand, design, art direction and communications in both Australia and the UK.

Prior to founding Self–titled, Paul was Design Director at Cornwell and Designworks where he was responsible for leading designers through conceptual ideation, strategic direction and implementation of national and international brand strategies.

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Jake Smallman
Creative Director

Jake Smallman has over 15 years of brand, design and art direction experience in some of Australia’s most prestigious studios.

Jake’s previous roles include designer at Cornwell and Design Research Unit (UK), Design Director at Paper Stone Scissors and Creative Director at Interbrand. In each of these roles he developed brand strategy and design programmes for a range of major clients and campaigns.

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Brand Identity

Research & Workshops
Brand Architecture
Brand Strategy & Positioning
Brand/Product Naming
Brand Mark & Identity
Brand Identity Guidelines
Tone of Voice

Brand Communications

Advertising & Communications
Employee Engagement
Marketing & Promotional Material
Publication Design
Packaging & Point of Sale
Exhibition & Display Suite Design
Signage & Wayfinding
Art Direction
Photography & Video Production

Digital Solutions

Website Design & Development
eCommerce Development
Social Media Management
In Store Displays
Interactive Design