Permanent Future

Outstanding Seating

Permanent Future

Outstanding Seating

Challenge

As the owners of Modern Times, the client has spent 10 years hunting down, restoring, selling and sitting on the world’s best vintage European furniture. Their learnings inspired them to create a new range of sofas that blend vintage craftsmanship with contemporary living. Couches informed by the past and designed for tomorrow.

Permanent Future is all about seating that will last the test of time, with a focus on ethical and sustainable practices: responsibly sourced timber, cruelty-free textiles, no nasty chemicals.
The company required a brand, marketing collateral and eCommerce platform to launch their new offer to the public.

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