Smarter branding for ambitious businesses
Whether creating a new brand for start-ups or rebranding established businesses, brand identity projects comprise the majority of our work.
Going beyond logos and visual language, we create transformative brands with believable stories that have a strong visual point of difference.
Our approach is centred on uncovering an authentic Self-truth® – the singular idea that drives the creative output for each brand.
In the best cases a Self-truth® transcends verbal and visual identity to support business strategy, inspire staff internally, and inform customer engagement externally.
Case Studies featuring Brand Identity
![Everyhow Formats Thumbnail](https://selftitled.com.au/wp-content/uploads/2023/08/Everyhow-Formats-Thumbnail.gif)
![Self Titled Sharecat Thumbnail](https://selftitled.com.au/wp-content/uploads/2022/10/Self-titled-Sharecat-Thumbnail.png)
![Self Titled Resilient Ready Thumbnail](https://selftitled.com.au/wp-content/uploads/2022/12/Self-titled-Resilient-Ready-Thumbnail.jpg)
![Self Titled Abercrombys Brand Thumbnail](https://selftitled.com.au/wp-content/uploads/2023/02/Self-titled-Abercrombys-Brand-Thumbnail.jpg)
![Self Titled Baillieu Brand Identity Hero Thumb 3](https://selftitled.com.au/wp-content/uploads/2018/10/Self-titled-Baillieu-Brand-Identity-Hero-Thumb-3.gif)
![Self Titled Casestudy Inkl Thumbnail](https://selftitled.com.au/wp-content/uploads/2020/04/Self-titled-CaseStudy-inkl-Thumbnail.gif)
![Self Titled Treetops Adventure Hero](https://selftitled.com.au/wp-content/uploads/2021/10/Self-titled-Treetops-Adventure-Hero.jpg)
![Self Titled Co.develop Process](https://selftitled.com.au/wp-content/uploads/2021/08/Self-titled-Co.Develop-Process.gif)
![Self Titled Halcyon Knights Hero](https://selftitled.com.au/wp-content/uploads/2024/02/Self-titled-Halcyon-Knights-Hero.gif)
![Self Titled Form Thumbnail](https://selftitled.com.au/wp-content/uploads/2024/03/Self-titled-Form-Thumbnail.jpg)
![Intech3 Casestudy Thumbnail](https://selftitled.com.au/wp-content/uploads/2022/08/Intech3-Casestudy-Thumbnail.jpg)
![Self Titled Fortem Brand Identity Thumb 1](https://selftitled.com.au/wp-content/uploads/2020/06/Self-titled-Fortem-Brand-Identity-Thumb-1.gif)
![Self Titled Live Wire Park Brand Identity Animated Opening 4 3](https://selftitled.com.au/wp-content/uploads/2018/03/Self-titled-Live-Wire-Park-Brand-Identity-Animated-Opening-4-3.gif)
![Self Titled Notel Melbourne Brand Identity Logo Hero Thumb](https://selftitled.com.au/wp-content/uploads/2016/07/Self-titled-Notel-Melbourne-Brand-Identity-Logo-Hero-thumb.jpg)