Sans Beast

Designed with love,
not animals

Sans Beast

Designed with love,
not animals

Challenge

 

Sans Beast is a fashion startup that uses no animal products during production.

After living & breathing the world of leather handbags for over a decade, Cathryn Wills (formerly Managing & Creative Director at Australian accessories brand, Mimco) became vegan and decided to create a business which aligned with her personal beliefs.

 

She believes there is a need for more choice in the quality fashion space – an alternative to products derived from animals – well made pieces; collectible, functional, affordable & designed with love.

Sans Beast required a brand identity which would communicate it’s unique positioning, and the associated materials to help bring it to market.